Dean Street Townhouse - It's All About The Detail

I like a little bit of luxury - don't we all? I also love to travel. So when I go on holiday or visit another part of the country I try and book a hotel that's just that something special. When I want that great service with the individual touch I look for a unique boutique hotel.

Recently I visited London and booked the Dean Street Townhouse. This 39 bedded boutique hotel in the heart of Soho in London is a favourite with media people, being part of the Soho Hotel group but you don't need to be in PR or media to stay here, although you may spot a celeb or two at the bar or restaurant.

Bedrooms are sized according to tiny, small, medium and large and offer a high standard of comfort. Sony flat screen TVs, DVD players, iPod docking stations and free wireless Internet are standard. There is nothing more annoying than checking into a hotel and finding out you have to pay £20 to use the Internet. You also get tea and coffee in your room, a minibar and great bathrooms with a rainfall shower, or roll top bath in the bigger rooms.  The style is traditional yet modern, comfortable and chic.

So as you can see a high level of accommodation. But... here is where it gets interesting... it's all about the detail.

The tea tray is lovingly stocked with china cups and a teapot and lovely homemade looking cookies. I can testify they tasted as good as they looked!

The bathroom is stocked with full-size Cowshed products. This premium British brand prides itself on its Organic luxury products, and they smell divine. Warm fluffy robes that actually feel soft against your skin add another touch of superb luxury.

Mouthwash, Toothpaste, Deodorant and Condoms as well as everything else you could need?

Also, the bathroom has a lovely stash of free products to use. How often do you see lip balm, deodorant, razor, shaving gel and condoms as well as the usual shower gel to use and take away? You could literally turn up without any toiletries and the Dean Street Townhouse would have everything you need.

China tea set,  Extensive list of DVDs to borrow for free, Cowshed Products, Delicious Biscuits

When you can tear yourself away from the comfy bed and yummy biscuits, and want to venture out into the vibrant capital, don't worry if it's raining, as you can use the umbrella in the room. You are only charged if you take it on check out.

We booked a small room and paid in advance online. It came to £180 which is a steal for the centre of London and this high standard of hotel.  I was worried it would be really small, but no! It was actually a really good size, bigger than my bedroom at home.

large comfy bed

The staff were very accommodating - when we checked in our room wasn't ready so they took our bags whilst we completed our details and gave us bottled water for our trip into London. Two hours later my husband had a phone call, our room was ready. Now I have stayed in a number of 4 and 5-star hotels in the world and I have never had this happen! I was very impressed I can tell you!

It's all in the detail

Being in the centre of Soho I was concerned about the noise. We stayed on a Monday and did not notice any discernible noise. If you stayed on a weekend it may be a different matter, but as I did not I cannot comment on this.

So to sum up a stylish, chic hotel where the finishing touches really make you feel special. Recommended *****


  1. I googled the Hotel and it looks stunning

  2. The devil is in the detail, and it looks like the Dean Street Townhouse got it spot on. I'd certainly consider staying here on my next visit to Soho. I'm getting far too old to party all night anyway :)

    1. If you wanted to party all night, you could as the heart of London is on your doorstep!

  3. What a fab looking place. The description "boutique hotel" is often completely misunderstood but Dean Street Townhouse looks like it's got it on the money. Was it quiet at night?

  4. Ooh luxury and a fabby place to be.Love Soho,now its not so rudey dudey!!

  5. This hotel looks lovely! I love that you got biscuits and a dvd collection.


    1. I was bowled over by the biscuits, not the type in packets, really cookies, but then again I am easily pleased :)

  6. I must admit, I have never stayed in a really posh hotel like this. If I won some cash, one of the first things I would spend it on would be a night night in a luxury hotel!

  7. I am the same Mellissa I love luxury & this looks like a place I'd loved to stay for a few days in London. Bathroom products & the little details are my way of judging if I think the stay will be a success and the more attention to detail the happier I am.
    I remember the first stay when I 18 years old at a 'posh' hotel & I was so excited to find little hidden extras I squealed with delight, the partner I was with at the time couldn't understand why I was so excited as he was used to it!

    1. It also feels like value for money in this day and age too

  8. Annie Costa @LaaMoii12 September 2013 at 11:54

    Any place with biscuits in the room is ok with me!